Accurace

accurace

Harnessing the power of econometric modelling and research to help clients achieve their business objectives and change the world.

L35, Tower One Barangaroo International Towers Sydney 100 Barangaroo Ave, Sydney NSW 2000 AUSTRALIA

Our Services

Media Attribution Modelling

Brand & Ad Tracking

Customer & Market Segmentation Analysis

Predictive Analytics

Concept Testing

Data Visualisation

Where We Are

Who We Are

Accurace (a Thrive Plus business) drives client business growth through our effective and ethical delivery of anaytics, research and data visualisation solutions.

Why engage Accurace?

1. We are proficient in a variety of analytical, research and data visualisation methodologies so our approach is not limited by a single methodology. Oftentimes our projects combine multiple methodologies to derive the answers our clients need cost-efficiently.

2. We are completely transparent in our delivery and will hand over all econometric modelling algorithms, questionnaires, survey builds, etc. to our clients so they can move future work in-house, thereby increasing their own capability and not be reliant on external resources.

3. We genuinely love numbers and the picture they paint when analysed.

Meet Clare Fernando 
(Founder & CEO, Accurace)

Clare Fernando has held Managing Director, Vice President and Head of Division roles for global organisations in the last 10 years in a career spanning 20+ years.  Her extensive technical and strategic background in data management, econometric modelling, and quantitative and qualitative research has helped her clients achieve sustainable business success through understanding what internal and external  elements drive their growth, who their customers are and how best to acquire and retain them, how to leverage or beat competitors, and forecasting the impact of campaigns and initiatives. She has worked her mathematical magic in many industries including banking and finance, government, retail, FMCG, automotive, pharmaceuticals, health insurance, aged care, advertising and media, airline and travel, education, charities and not-for-profit organisations, and consumer electronics. Clare is also a wife, mother, published author and staged playwright.